Super Da'wah

Why are some asatizah more popular than others? Isn’t da’wah all about sincerity and not fame? Someone else is already doing it. Why should I care? Marketing activist Nurhafihz Noor thinks you should care. In Super Da’wah: How to Invite Super Crowds to Your Super Message, the author argues why popularity is necessary for effective da’wah. He then shows us how to bridge the chasm between da’wah an...